Privacy Policy

This Privacy Policy describes how Aanya Linen (“we”, “our”, “us”) collects, uses, discloses, and protects your personal information when you visit or make a purchase from www.aanyalinen.in (“Website”).

By accessing or using our Website, you consent to the practices described in this Privacy Policy.

1. Information We Collect

(a) Personal Information

When you place an order or interact with our Website, we may collect:

• Full name
• Billing and shipping address
• Phone number
• Email address
• Order and transaction details

Payment information is processed securely by third-party payment gateways. We do not store card, UPI, or banking details.

(b) Automatically Collected Information

• IP address
• Browser type, device information, and operating system
• Pages viewed, session duration, and referring URLs
• Cookies, pixels, and similar tracking technologies

2. How We Use Your Information

We use your information to:

• Process and deliver orders
• Provide customer support and service updates
• Send order confirmations, shipping updates, and return communications
• Improve website performance, user experience, and product offerings
• Prevent fraud and ensure platform security
• Run marketing and advertising campaigns (with consent)
• Comply with legal obligations under Indian law

3. Cookies, Pixels & Advertising Technologies

We use cookies, web beacons, and tracking pixels for website functionality, analytics, and advertising purposes.

Advertising & Analytics Tools We Use:

• Google Analytics
• Google Ads Conversion Tracking
• Meta (Facebook & Instagram) Pixel
• Shopify analytics and integrations

These tools help us measure ad performance, show relevant ads, and run remarketing campaigns. You can manage cookies through your browser settings. Disabling cookies may affect certain features.

4. Personalized Ads & Remarketing

We may use your browsing activity to display personalized ads across Google and Meta platforms. No sensitive personal information is used for advertising purposes.

You may opt out of:

• Google Ads personalization via Google Ad Settings
• Meta Ads personalization via Facebook Ad Preferences

5. Sharing of Personal Information

We may share personal information with trusted third parties strictly for business operations, including:

• Courier and logistics partners
• Payment gateway providers
• Shopify and its service partners
• Advertising and analytics platforms (Google, Meta, etc.)

We do not sell or rent personal information. All third parties are required to handle data securely and lawfully.

6. Data Security

We follow reasonable security practices in accordance with:

• Information Technology Act, 2000
• IT (SPDI) Rules, 2011
• Digital Personal Data Protection Act (DPDP Act), India

7. Data Retention

Personal information is retained only as long as necessary to fulfill services, comply with legal requirements, resolve disputes, and enforce agreements.

8. Your Rights & Choices

You have the right to access, update, correct, or request deletion of your personal data, and to withdraw consent for marketing communications.

To exercise your rights, contact us at hello@aanyalinen.in.

9. Third-Party Websites

Our Website may contain links to third-party websites. We are not responsible for their privacy practices or content.

10. Children’s Privacy

Our Website is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors.

11. Policy Updates

We may update this Privacy Policy periodically. Changes will be posted on this page and become effective immediately.

12. Contact Information

For privacy-related questions or requests, contact us at:
Email: hello@aanyalinen.in

Effective Date: 01/02/2026